POSITION DESCRIPTIONBUSINESS EQUIPMENT INDUSTRY SEPTEMBER 2008
Position Title: National Channel Manager
Position Code:17
Career Level:6

Responsible for
Controlling the sales activities of the company nationally through a network of dealers, distributors or other equipment manufacturers in order to achieve revenue, expense and sales targets.
 
Reports To
National Sales Manager or General Manager.
 
Supervises
State/Business Unit Channel Sales Managers and their teams.
 
Main Activities
  • Working closely with third parties to ensure the nationwide sales of company products.
  • Controlling and motivating various sales teams to meet targets through the dealer/distributor network.
  • Servicing key accounts, negotiating major deals and maintaining key customer contacts at senior levels.
  • Determining price and volume discount policies.
  • Providing a substantial input to forecasting and setting sales and expense budgets for the dealer network nationwide.
  • Recruiting and training channel sales managers and advising on suitability of dealer staff if approached.
  • Monitoring and reporting on competitors' sales and product strategies.
  •  
    Key Skills
  • Knowledge of the product and the market.
  • Has strong interpersonal abilities and proven skills in leading sales teams.
  • Excellent negotiation and motivational skills.
  •  
    Internal Contacts
    Chief Financial Officer, Product Managers, State or Branch Managers.
     
    External Contacts
    Dealers and distributors, government officials, advertising agencies, key accounts, PR firms.
     
    Typical Experience
    Tertiary qualifications, a minimum of 10 years sales experience, a good proportion of this in channel sales.
     
    Other Comments
    Alternative Title: National Sales Manager (Third Parties).
     
     

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