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| POSITION DESCRIPTION | BUSINESS EQUIPMENT INDUSTRY SEPTEMBER 2008 |
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Marketing Communications Manager |
| Position Code: | 170 | | Career Level: | 5 |
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Responsible for
Documenting, implementing, and monitoring the company’s communication strategy, both internally and to the marketplace. |
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Reports To
Business Unit Director; National Marketing Manager. |
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Supervises
Marketing Officers |
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Main Activities
Planning, coordinating, and supervising the publicity supporting the launch of products in each state.
Planning and coordinating national exhibitions.
Overseeing the design, production and supply of a complete range of brochures.
Creating, producing, planning and placement of the advertising program.
Producing internal employee communications on a regular basis, such as a company newsletter and information bulletins.
Identifying and projecting the organisation’s image, most often through the various channels of mass media.
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Key Skills
Good oral and written communication skills.
Adaptability.
Ability to liaise at all levels inside and outside the company.
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Internal Contacts
Marketing department personnel; State Managers; Sales people. |
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External Contacts
The Media, Advertising and PR Agencies. |
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Typical Experience
At least 2 years’ experience in a Marketing environment.
May have degree in Marketing. |
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