POSITION DESCRIPTIONAUSTRALIAN PUBLISHING INDUSTRY JULY 2008
Position Title: Publicist
Position Code:2570
Career Level:3

Responsible for
Responsible for the creation, control and implementation of the strategic media communications.
 
Reports To
Publicity Manager
 
Supervises
Typically no supervisory responsibilities.
 
Main Activities
  • Seeking opportunities for television, print, radio and online publicity wherever possible whilst controlling overall publicity expenses.
  • Prioritising titles each month and monitoring the progress of each title.
  • Researching and writing media releases.
  • Coordinating and executing the timely placement of publicity strategies.
  • Building and maintaining quality media relationships.
  •  
    Key Skills
  • Excellent communication, both verbal and written.
  • Self-motivated and able to work unsupervised and achieve strict deadlines.
  • Exceptional organisational and interpersonal skills.
  •  
    Internal Contacts
    Stills Librarian, Marketing, Entertainment Consultants, Cable Advisors, Mailroom & Reception.
     
    External Contacts
    Channels / Channel Management Media.
     
    Typical Experience
    Several years relevant experience in a publicity role coupled with any relevant tertiary qualifications.
     
     

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